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Technologies Involved:
MARKETING AUTOMATION
EXPLAINER VIDEOS
INSTAGRAM MARKETING
ADOBE XD
Digital Marketing
Project Description

Mysynr is a social media app designed specifically for teenagers, providing a safe and controlled environment for them to share videos, stories, chat, and play games. The client approached Oodles to enhance their app’s visibility through social media marketing across various platforms. The project included writing engaging social media copies and creating visually appealing creatives to boost app downloads.

Scope Of Work

The client sought to improve its visibility and attract more users by enhancing its presence on social media platforms. They faced challenges in reaching their target audience effectively and needed a strategic approach to increase app downloads. To address this, Oodles focused on social media marketing as the primary area of work (AOW). The services provided included crafting compelling social media copies tailored to Mysynr’s unique value proposition and target audience, as well as designing visually engaging creatives that showcased the app's features.

Our Solution

Our Solution for Mysynr Project:

  • Social Media Strategy Implementation: Developed a targeted strategy to boost Mysynr's presence across key social media platforms.
  • Account Creation and Management: Set up and optimized Mysynr’s accounts on all major social media platforms to ensure brand consistency and reach.
  • Content Creation: Crafted engaging social media copies and designed visually appealing creatives that highlighted Mysynr’s features and benefits.
  • Marketing Campaigns: Launched strategic campaigns to effectively reach the target audience, including parents and teenagers, to drive app awareness and downloads.
  • Performance Monitoring: Utilized analytics tools like Google Analytics and social media insights to track campaign performance, measure engagement, and refine strategies.
  • Tech Stack Used: Leveraged social media management tools for scheduling and tracking posts, and Adobe Creative Suite for content creation.
  • Impact: Enhanced Mysynr’s online visibility, improved user acquisition, and successfully promoted the app's safe and enjoyable social media environment.

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